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What jobs homeowners want to get done in March – Trade business insights

Heading into the month of March always leads to a spring in our step. If you're working outdoors, the change of season must be very welcome indeed. But what projects are likely to be keeping you busy? And which trades might see higher demand for their services?

Using our search data to benefit your business

Wouldn’t it be great to know when you’ll be busier throughout the year? What if you could have a ‘crystal ball’ to predict what projects homeowners are looking to strike off their ‘to-do’ lists in March?

Getting any insight into the demand for your services in the coming month could help you to plan your scheduling more effectively. It should also make you consider the resourcing you may need.

It’s not magic we use, but a more scientific approach. Every month, we look at the historical data from homeowner searches on the Checkatrade website to give us a good idea of what we might see in the month ahead.

It’s not guaranteed, but it’s more reliable than a mystical orb.

Data from the #1 trade directory

Checkatrade is the place for homeowners looking for trusted tradespeople to complete projects in their homes and gardens. In fact, there were over 37 million searches for different trade jobs on our website last year.*

We look at this search data from previous years to look for trends. It gives us an idea across the trades of what homeowners typically search for at this time of year. It also shows us what projects they may be looking at as well.

Our tradespeople can then use this information to their competitive advantage. Read on to find out how.

Are your services about to be in demand?

Make sure your business has a presence on the #1 trade directory

Start our checks now

Which trades could see an uplift in homeowner demand in March

So let’s take a look. Which trades might be rushed off their feet at the start of spring and what projects could be popular with homeowners at this time of year?

Based on average search data from homeowners on the Checkatrade website in March ’23*, we predict the following trades could be facing a busier spell during March year]:

  • Plumber – 187k monthly searches*
  • Builder – 186k monthly searches*
  • Roofer – 166k monthly searches*
  • Electrician – 146k monthly searches*
  • Windows/doors/conservatories – 110k monthly searches*

Note: These are job searches in the month of March during our previous calendar year (2023).

We saw a really good volume of interest in March ’23 and give a good indication of the trades that could see an increase in demand for their services in March ’24.

Whether you’re a plumber, builder, roofer, electrician, or do any other trade work, stick with us to find out how to cash in on this predicted demand.

Want more leads during this predicted busy spell?

It's time to flex up your membership

Log in to the member area

What work is popular for homeowners in March?

As well as looking at the data for the most searched-for trades on the Checkatrade website, we can also delve into the historical data to identify particular projects homeowners are looking for at this time of year.

The data we’re about to share shows the increase in search volume for certain jobs and job types between February and March 2023.

Garden shed suppliers near me

Sheds – up 401%**

As the days get longer, it’s no surprise that everyone starts to turn their attention outdoors.

The search for shed jobs increased by 401% between February and March last year. That includes installation, repairs and replacement. Although its not a guarantee, it is highly likely that homeowners will be looking for similar work to be done again in 2024.

If your business offers lawnmowing services, here’s what you need to do to get a slice of the action:

  • Not yet a Checkatrade member? Click on the button below to start our checks to become an Approved member
  • Already a Checkatrade member? Log in and give your Checkatrade profile a spruce-up to make sure it’s looking its best. Remember to add photos and reviews from previous jobs
  • Want a greater volume of this homeowner search for your business? Use our flexible membership to increase the number of leads you get during your quiet patches

Are your services about to be in demand?

Make sure your business has a presence on the #1 trade directory

Start our checks now

Chimney installation – up 47%**

Chimney repair on roof

As more people switch to woodburners and open fires, March saw an increase in searches, presumably from homeowners feeling inspired over the winter period.

If you are a tradesperson that installs chimneys, whether as a roofer, bricklayer or builder, why not try and make use of the rise in demand for services like this. As a longer term project, people will want to get them done during the spring and summer before the weather starts to turn back.

If you install chimneys, here’s how your business can cash in on this expected increase in demand:

Want more leads during this predicted busy spell?

It's time to flex up your membership

Log in to the member area

Play areas – up 114%**

Landscapers could be doing well at this time of year. With longer hours of sunlight, people are starting to edge back into their gardens, and that can include more niche requests like play areas. Increasing by 114% increase month-on-month is sizeable, so if this is your line of work, prepare for your services to be in higher demand this year as well.

Don’t forget that as well as homeowners, commercial spaces may also be looking for play areas. Do you have all of your landscaper marketing in place?

If you’re not where homeowners are searching for your skills, you could miss out on potential work. The solution? Start our checks to become an Approved Checkatrade member today.

Checkatrade is more than a listing in our leading trade directory:

  • Save money. Receive exclusive discounts on business essentials through our brand partners and free marketing materials from us
  • Instant credibility. Benefit from the power of our trusted tick. 8 out of 10 people would choose a trade endorsed by Checkatrade, compared to one which isn’t***
  • Become an efficiency ninja. Free up your time by using our app to manage customer enquiries on the go

Roofing repairs – over 45,000 searches in March*

Checkatrade roofer at work

The focus for homeowners is clearly getting their outside space tidied up, ready to enjoy it during spring. It also means the right time of year when things need repairing after the winter.

For now, storm season also seems to have finished, so roofing repairs that need doing are once again going to be a priority for people.

So if this is your trade, make sure homeowners can find you and contact you easily.

Is your roofing business on Checkatrade?

  • No? Click on the button below to start our checks to become an Approved member
  • Already have a Checkatrade listing? Log in and make sure your profile page is looking its best and all your contact information is up-to-date. Customers love before and after photos, so add some images of your recent work and customer reviews too.

Are your services about to be in demand?

Make sure your business has a presence on the #1 trade directory

Start our checks now

Blocked sinks – up 27%**

Bathroom fitter fixing the sink trap

Not the most exciting job, but dealing with blocked sinks could see an increase in demand this March. The same period last year saw 27% more interest in blocked sink searches on the Checkatrade website. Are you a plumber? Now might be the time to remind people of the whole range of your services.

The demand is there – how will you make sure your business secures the work?

  • Get in front of your audience. This increased search for your services is on our website. Join Checkatrade to make sure you don’t miss out on this work
  • Request a bigger slice of the pie. Once you’re an Approved Checkatrade member, use our flexible membership to control the volume of leads you want to receive.

How to use this data to your advantage

We’ve dropped a few hints along the way, but in summary, here’s how to use this data to your competitive advantage.

As a Checkatrade member.

If you want to receive more leads, contact our membership advisors to flex up your membership.

Not yet a Checkatrade member?

What are you waiting for? Start our checks to become an approved and guaranteed Checkatrade member now.

Are your services about to be in demand?

Make sure your business has a presence on the #1 trade directory

Start our checks now

* Internal search data based on users of the checkatrade.com website in 2023

**Increase in average searches on checkatrade.com in the month of March 2023 vs February 2023

***Claims are sourced from a survey conducted by Deep Blue Thinking on a nationally representative UK sample in November 2021.

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