Acceptable Use Policy
We want Checkatrade to feel like a safe, open, and respectful place for everyone, whether you’re hiring a tradesperson or doing the work yourself. This policy sets out the standards we ask all users to follow when using the Checkatrade Platform (“Platform”). This includes uploading content, messaging other users (whether you’re a homeowner or a tradesperson), and any other interactions across the Platform.
Please read this policy alongside our Platform Terms of Use. Our aim is to keep the Platform a safe, open, and respectful place for all users.
The Platform is operated by Vetted Limited, trading as Checkatrade. We are registered in England and Wales under company number 04285394. Our registered office address is Level 2, CityPoint, 1 Ropemaker St, London EC2Y 9SS.
If you see something concerning or ever feel unsafe, please contact us:
For trade members: tradeapp@checkatrade.com
For non-trade members: consumer.feedback@checkatrade.com
For all other general queries, use the ‘Contact Us’ option in your profile tab within the Platform.
Our community relies on mutual respect, honesty and lawful behaviour. To help ensure that, we expect all users to follow the standards below:
Be truthful: Provide accurate information at all times. Don’t create fake accounts, impersonate anyone, or submit false or misleading reviews.
Be respectful: Treat everyone with courtesy. That includes tradespeople, homeowners, and our own support teams. We do not tolerate harassment, abuse, threats, discriminatory or hate-filled language.
Use the Platform lawfully: You must comply with all relevant laws and regulations, including those related to consumer rights, advertising standards, privacy, and safety.
Keep communications fair and professional: We expect all conversations on the Platform, whether public or private, to be constructive and respectful. Please avoid rudeness or unnecessary complaints.
Use Platform features as intended: To ensure transparency and safety, we encourage users to communicate and transact via the Platform wherever possible.
All users must comply with this policy both in letter and spirit. We reserve the right to decide, at our sole discretion, whether behaviour or content breaches these standards.
There are behaviours and types of content that are strictly not allowed on the Platform.
You must not:
Break the law
Use the Platform if you’re under 18.
Use it in any way that’s illegal, fraudulent, or unlawful.
Breach UK laws on advertising, product safety, consumer protection, data protection, or intellectual property.
Put people at risk
Harm or attempt to harm anyone - especially minors or vulnerable people.
Harass, threaten, or abuse others in any way.
Upload offensive, obscene, defamatory, pornographic, discriminatory, or inflammatory material.
Incite hatred, violence, or criminal behaviour.
Be dishonest or misleading
Create fake accounts, impersonate someone else (including tradespeople, businesses, or Checkatrade staff), or share false details about yourself or your work.
Submit fake jobs, misleading reviews, or pressure others into dishonest feedback.
Share confidential or personal information without permission.
Post or promote businesses, products, or services that aren’t listed on Checkatrade.
Damage the Platform
Upload or spread harmful software (viruses, spyware, malware, etc.) or anything that could impair our systems.
Access areas of the Platform you’re not authorised to use, or use bots, scrapers, or other automated tools without consent.
Reverse-engineer, copy, resell, or exploit any part of the Platform without permission.
Upload material that could damage the reputation of Checkatrade or the tradespeople who use it.
Pretend your content is created or endorsed by Checkatrade when it isn’t.
If you become aware of any misuse of the Platform or believe someone has violated this policy, please report it using the contact details listed in Section 2.
All users must follow this policy, both in letter and in spirit. If behaviour or content breaks these standards, we may take action at our sole discretion to keep the Platform safe.
For trade members, additional steps may be taken under our Deactivation and Sanctions Policy.
A breach of this policy is considered a material breach of the Platform Terms of Use and may result in the withdrawal of your access to the Platform.
Last updated: August 2025