Blog>Trade>Starting a Business>Roofing company name ideas to help get you started
Last updated: 2 January 2025
Roofing company name ideas to help get you started
Coming up with roofing company name ideas when you're just starting out might not come easily. You want a name that is memorable, catchy, scaleable, and that reflects the type of work that you do. Need some inspiration?
Why your choice of roofing business name is so important
When it comes to choosing a roofing name for your business, getting it right is key. If people need work doing on their homes, the name will often be the first thing they see.
Your brand begins with first impressions. Whether that be:
Company name
Logo
Work clothing
Vehicles
Advertising or signage
Top of that list is your name. It shows who you are, what you do, and sometimes, where you work.
That means when you're looking for roofing company name ideas, it’s your main opportunity to choose something to make a memorable impression. That's why it pays to spend time at the start thinking of the best name for the job.
What's a good name for a roofing company?
First off, choosing a name is a key step when starting your roofer business. Down the line, you might choose to change it, but its easier to settle on something perfect first time.
When thinking through good names, it's helpful to consider what it needs to achieve. Here are some key questions to answer:
Does it stand out?
There are plenty of roofers operating in the UK. What will you do to help yours get noticed?
Naturally, you'll need to think who you want to appeal to. Who are your target audience? Choose something that they're more likely to go with.
Is it memorable?
Simplicity is often key here. People will be less likely to forget something simple.
The famous ‘does what it says on the tin’ approach works well for roofing names as well.
Will it work well in your marketing activities?
When it comes to roofing company name ideas, you need something that works in lots of places. For example, with your promotional and advertising activity.
These can include:
Online
When you start out in business, that can be with creating a website. Alternatively, social media, Google listings, trade associations and online directories are also there so that potential customers can find you.
On stationery
The best name for a roofing company will also look great on invoices, business cards and other printed materials.
On vehicles
Don't forget to consider how a name will look on a van or work vehicle. Something short and simple will work best, as well as a clear font that can't be misread.
In adverts
When you use advertising, either online or in printed media, you’ll be competing lots of other trade businesses. Having a clear name will make you stand out.
Ready to get going with your trade business?
We can help you find more roofing jobs in your area
Do you need a logo?
A memorable logo can be as powerful as the actual business name. These tend to be less of a priority for smaller businesses.
However, an eye catching visual can be a great complement to your roofing company name. People often react to images more quickly and positively than they do to words.
Again, the logic behind choosing a logo is to have something simple that works in a variety of settings.
Can it scale when your business grows?
If the name of your roofing company includes a location or regional reference, it may not work as well if you want to reach further afield. Especially if you're aware of any rivalry between towns.
You don't want to reach a point where your business name is no longer ‘fit for purpose’. Changing a name once you have one can sometimes prove confusing for customers.
Does anyone else use a similar name?
Before you get too used to a name, you should probably check it’s not already in use.
The UK Government has a handy availability checking tool so you can do your research before registering your business.
Knowing what other people have used can also help spark some roofing company name ideas if you're stuck.
Registering a business name: How to do it
Starting a business is a bold and positive move, which can dramatically change your life. You might have all of the necessary equipment and have an existing, loyal customer base. But when you’re first starting, you’ll need to check for available company names beforehand. Don’t worry, we’ve got you
Roofing company name ideas
This is where we need to get creative and put our thinking caps on. These are some ideas only to provide you with inspiration. You'll need to come up with your own!
Professional names
They might not seem as interesting, but choosing a name that sounds formal helps you build trust with potential customers.
For example, a good name for a roofing company is one that shows you as reliable, skilled and trustworthy.
Professional Roofing Services
Superior Roof Replacements
Best Roofers
Roof Maintenance Specialists
The Skilled Roofers Collective
The First Class Roofing Company
Authentic Roofing Services
Tip-Top Roofing Specialists
If your business is operating as a limited company rather than a sole trader, think about including ‘Ltd’ when using your business name. It’s another way of showing people you’re professional.
Using your name
Using your name or a family name is a great way to personalise your service. It tells people exactly who is providing the service.
Here are some family-oriented name styles:
[Full name] Roofing Services
[Surname] Roofers and Building Specialists
[Initials] Roof Maintenance
[Surname & Sons/Daughters] Roofing Specialists
Roof Work by [Surname]
[Initials] Dependable Roofing
Trading on your name (or names) can helps you build your reputation. If a family has a long-established business, the name will be valued and respected.
Get your roofing business heads above the competition
We can help you find more leads in your area
Location-specific names
If you're planning to expand further afield, then a name that includes a location may not be for you.
However, using local references is a tried and tested method, and is a good way to attract local customers. That could be with a town, city, area or region.
Here are some ideas:
[Location] Roofing Services
[Area] Roofers
[Region]’s Experienced Roofers
The [Location] Trusted Roofing Company
Skilled Roofing Maintenance of [Region]
Peak Roofers of [Location]
When people need roofing work done, especially with emergency roofing repairs, it helps to know you can get there quicker. It tells customers you should be easy to contact and book.
Creative and fun name
Humour in a roofing name can also be memorable and simple. Making use of humour, can reflect your personality if done right,
Having a sturdy and leak-free roof is vital for every home. However, your name can still bring a smile to people’s faces.
Here are a few ideas to get your creative juices flowing:
Overheads
The Sky's The Limit
Water P-Roofing Services
Umbrella Roofers
Head Of The Home
Up Above
It's Above You! Roofing Specialists
Top Down Roofers
Knight On The Tiles
Nailed It Roofing Contractors
Don't Look Down Roofers
Whatever name you choose, it should be straight to the point and indicate what you do. Even if you're using a pun!
Top tips for your roofing business name
Don’t be surprised if you find it tricky coming up with roofing company name ideas. Especially when finding something that isn't already being used.
There are a few key steps to help you come up with a roofing name that suits you:
Shortlist potential names – think specific keywords and play around with options
Combine words and phrases – see what works the best when you merge ideas
Use special names – use simple ways to make it unique such as name or location
Bounce ideas around – ask your colleagues, friends or family for their ideas
Considering possibilities and hearing other ideas helps you find the best name for your roofing company. After all, your business name is something that will stick with you for a while.
Get your roofing business heads above the competition
We can help you find more leads in your area
Next steps for your roofing business
Settling on a business name helps give your company an identity. When starting out, its a key step towards making it feel more real.
Of course, a name is only one step. When you’re starting it is good to hear tips from other tradespeople.
This where the ‘Become the Boss’ series can come in handy. With a few details, we can send you some emails highlighting case studies to help you ace it in your own business.
Get your roofing business to new heights with Checkatrade
Once you've registered your name and started working, you’ll want to get more customers. If you're wondering how to get leads for roofing businesses, there are a number of techniques you can use.
In 2024 alone, Checkatrade saw over 1.7 million job searches for roofing work*. Sound like something you want to get on board with?
As well as potential customers, there are other reasons to become a member too:
Dedicated support and advice
We'll guarantee your work up to £1,000 (T&Cs apply)
Checkatrade trades app (for jobs, offers, quotations and more)
Exclusive offers and discounts on a range of business essentials
Our fixed membership option lets you build the plan that’s perfect for you and your business needs. Interested inbecoming a member now?
What do you need to become Checkatrade approved?
Becoming a Checkatrade member comes with a whole host of benefits, but the biggest has to be gaining our seal of approval. Homeowners tend to expect a commitment to quality when it comes to the Checkatrade tick, which can help you to win more business. Here are the checks you'll need to pass to join our directory.
Key takeaways
When looking for roofing company name ideas, you want something that stands out
Choose something memorable that will work well in your marketing activities
When considering name ideas remember to check it isn't already in use
Your name could be professional-sounding, a family name, use a location in the title or be fun and catchy
Consider keywords specific to the roofing trade or combine words and phrases
Bouncing ideas off colleagues, friends and family can help you find the right name
Ready to get going with your trade business?
We can help you find more roofing jobs in your area
* Internal search data from users of the Checkatrade website in 2024
