Meet the Checkatrade Editorial Team

The Content Team at Checkatrade is a diverse group of experienced writers, editors, and industry specialists who create a variety of content about home improvement. They combine insights from the trade sector to produce practical guides, cost advice, and renovation inspiration. Together, they ensure the blog delivers reliable, easy-to-understand information for homeowners planning, maintaining, or improving their homes.

Laura is a copywriter with a passion for home improvement, interiors, and gardening. Since graduating from the University of Brighton in 2005, she has been creating engaging content for a variety of blogs and brands, focusing on topics such as sustainability, wellbeing, and all things home and garden. Drawing on her personal experience renovating several properties, Laura enjoys uncovering money-saving tips and sharing practical advice to inspire homeowners.

Emma has earned her stripes writing for various interiors-focused brands and has a soft spot for sustainable decor. When she’s not writing about home improvements, she taking on a few DIY projects of her own. Her biggest challenge was overhauling a 1930s semi into her dream, open-plan home (with much help from professional builders!).

Kim is a copywriter and content manager, as well as a homeowner of a charming mid-century apartment that has seen its fair share of help from the likes of plumbers, decorators, carpenters, and electricians. With almost ten years’ experience in the price comparison sector, Kim’s always determined to help you find the right fit - and quote - for your home.

With a background in writing content for a variety of different industries, Alex is a key player in the Checkatrade Editorial Team. His passion for supporting both consumers and businesses influences the content he creates across a range of our blog areas, including our cost guides and expert advice articles.

Imogen is an experienced content writer with a strong background in homeowner and consumer-focused blogs. She has written both freelance and in-house for a range of brands, including Checkatrade and property platforms, producing practical guides and lifestyle content. Her work combines research, industry insight, and real-life home renovation experience to create helpful, accessible advice for homeowners.

Lara loves writing about every aspect of the home – from the latest colour trends to emerging designs. She has a lot of experience writing about home trends and interior advice for leading titles such as The Telegraph, Metro, and Homes & Gardens.

Hey! I’m Paige, I work in the Checkatrade product team. As both a homeowner and renter, I know the challenges of home improvement. I work to make sure homeowners know about the tools we are building to simplify their projects and make the process stress-free.