Heard & Handled
You've given us feedback on your experiences and we've made it better!
We've expanded into new marketing channels
A few years ago, almost all of our leads came from people directly searching on Checkatrade.com. Today, consumers are browsing and making decisions across a much wider range of platforms.
We've adapted alongside consumers to help boost the number of leads you get.
Social media ads on Facebook and Instagram
Tube ads across the London Underground network — 5,841 placements to keep Checkatrade top of mind for people on their way home
Partner websites — with a two-step verification process so every lead is checked by both our partners and Checkatrade before it reaches you
ChatGPT — where consumers can go from asking a question to finding a tradesperson and booking a job, all in one conversation
Radio- you'll continue to hear us played on the radio throughout the UK
Better quality leads
Leads are at the heart of growing your business, and we're committed to making sure the ones you get are high quality.
We're always working to improve your leads:
Leads from the same customer within 30 days only count once.
Messages that aren't real customer enquiries, like job seekers, are filtered out automatically.
Our system blocks bots and fake leads so you get real customers.
Here's what you can do too:
Get booked & paid with less hassle
Be in control! Set your prices, choose your services, and take the jobs you want.
Get more committed jobs with less effort.
Get predictable income with less admin
Update your postcodes to get the right leads
Go to the campaigns page
Select 'Edit'
Update your postcode selections
*For the best results, we suggest choosing postcodes within at least 7–10 miles so we can provide the right number of leads for you.
Leads where you want work
More prospective customers
Alongside improving lead quality, we're working hard to boost the number of leads you get.
How we are increasing lead volumes:
Dedicated teams driving growth in Google Search and chatbot (ChatGPT) placements.
Paid ads on TV and radio.
A team focused on growing our homeowner app and delivering better, more frequent jobs for you.
You've told us about some of your recent app experiences and we've improved them!
If you weren't receiving app notifications, you should be now!
SMS links for job alerts are working again.
Featured projects is now available for all completed jobs.
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You've told us the app wasn't doing its bit to help you get the job done.
We've improved app performance
The app now loads 53% faster, so you can get to your jobs quicker.
Your jobs tab works offline so even if the signal drops, you don't.
You've told us, it wasn't easy keeping your profile up to date
Now it's easier to update and optimise your profile
Add new photos or albums, update your cover image, tweak your business info or highlight new services. All in a few taps in the app.
Update your profile now!
You've told us it's a pain to get your account details updated
You can update your own account details
That includes your name, business address, contact details, direct debit info, and secure contacts.
Update your account details now.
You've told us your job leads weren't always local
Work closer to home
With our new Fixed Plan, you can pick the exact postcodes where you want to get leads so you can stay local and cut the travel time.
All plans will move to a Fixed Plan at renewal. But if you'd rather make the switch now, give our team a call and we'll get you sorted.
Update your job preferences
You've told us in-app chat isn't always the easiest way to keep in touch with customers
You have flexibility to choose how you communicate
We’ve upgraded our in-app messenger with quick replies and automatic reminders for unanswered messages.
Whether you prefer to call, text, or message in the app, you can choose what works best for you and your customer.
Thanks for keeping us on our toes
Your feedback pushes us to do better. We’re not done yet, but we’re proud of the progress. And we’re just getting started.