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Last updated: 19 December 2024
Central heating company name ideas
Demand for experienced central heating tradespeople is hotting up. Competition makes getting your business noticed more important than ever. Our guide shows you how to turn heads with central heating company name ideas.
What’s in a business name? Quite a lot, actually. It doesn’t just tell people what you do. Getting the name right for your central heating business can say a lot more.
As well as installing energy-efficient heating systems like heat pumps, older systems need regular maintenance and repair. While demand for experienced tradespeople is high, so is competition.
Why the right name can boost business growth
Settling on the right heating company name ideas can give a feel for the type of tradesperson you are, your quality and your experience.
Whatever the type of business you run, whether you focus mainly on:
Plumbing
Central heating
Ventilation
Air conditioning (HVAC)
Gas specialist
Making an impression and being remembered can come down to a business name. Choosing the right name for you gives you a powerful marketing tool.
Building a reputation
Over time, a business name gains a reputation. And that’s another essential way tradespeople grow profitably.
When you think about it, your name will probably appear all over the place. In short, coming up with different heating company name ideas should be near the top of your list when you start a heating business.
The right names need a lot of thought. Our guide can help you take the first step.
How to start an HVAC business
Why start an HVAC company If you haven’t heard, the demand for effective heating, ventilation, and air conditioning systems (HVAC) in the UK is rising. Many offices and retail establishments have (or plan to install) air conditioning. This means the demand for maintenance and repairs is not going
Factors to consider in choosing a business name
A great way to get going in your name quest is to grab a notepad and pen. And then start compiling a list of potentials.
You can then use a checklist against any company name ideas you come up with.
Will customers remember your name?
Knowing your target audience can help you decide on an appropriate business name. Think of a name that will make them more likely to choose you.
You should therefore think about how you might make your name stand out among others.
Avoiding complicated names
Sometimes long and wordy business names work well. But not often. A general rule of thumb is to keep it short and catchy.
After all, you want people to remember it. Business names are no good if they are only half-remembered.
As we know, people are more likely to refer a HVAC company to friends or family if the name can be easily recalled.
Making a strong safety statement
As you’ll see in our suggestions below, a safety and reassurance message can also feature in business names.
For example, if you’re a Gas Safe registered engineer, you could include the Gas Safe logo in your business branding along with your company name.
Where to use your heating company name
Road-test your new business name before settling.
You can do this simply by imagining how they’ll look in the formats listed below. Better still, mock-up documents and see how they look.
It doesn’t matter if it’s only a rough-and-ready sketch. Every time you test out the name gets you closer to the heating company name ideas you want.
Here are some of the places where your new business name will eventually be seen:
Outside properties where you work
This is a simple and practical way to broadcast your name locally. Either with a board or your van.
Neighbours and passers-by can check you out. They may even ask you for a quote.
On the web and social media
Your business website should feature prominently and repeatedly whatever HVAC company name idea you finally pick.
Also, don't forget social media. It’s a great way to market your business. Heating company names that look good on Facebook, Instagram and X can boost your business profile.
Find a wave of central heating leads in your area
Get supported with more work coming your way
On business stationery
Your central heating business name idea has to look great on your invoices, business cards and wherever else it appears.
On vehicles
One of the best marketing tools for small businesses is the side of your van. Again, your business name will benefit from being short and punchy to work well when you’re driving around.
In marketing materials
If you advertise in local newspapers and magazines, you’ll be up against lots of other trade businesses.
Readers can often flick through adverts, so a memorable name that ‘does what it says on the tin’ can catch the eye. Perhaps using a prominent logo will also help your cause.
How to devise an HVAC marketing plan
How do I market my HVAC company? Marketing is all about improving your business’ profile. To win more customers, you need to get your name out there. Building your brand is an essential part of any marketing plan. Improving brand awareness will help you to increase your customer base and make more
How long will you keep your business name?
Hopefully, your central heating company name will last a long time. By choosing a practical, straightforward name you can help to ensure it does.
But you could decide you want a name change. You might get tired of the old one – or your business might outgrow its title.
For example:
You include a location or geographic reference as part of your name but decide to expand into new areas
A family name in the business title changes
The downside of changing a business name is having to let everyone know. That could:
Confuse customers
Cost you money in changing the name on your vehicles, website and stationery
Take time to notify official channels, like the Gas Safe Register and HMRC
Check the name you want isn’t taken
It can be frustrating if you come up with a brilliant name that another business already uses. But it is far better to find out before you commit time and money on creating the name.
Look on the government’s namechecker to see if it is already taken
Search in local business directories, newspapers and magazines
Do an online search of other central heating businesses in your area
Registering your trade business as a trademark prevents others from using it. This process should give you legal ownership of the name.
Registering a trade mark usually costs around £170 and could be more. It usually takes three to four months to register a trade mark.
Registering a business name: How to do it
Starting a business is a bold and positive move, which can dramatically change your life. You might have all of the necessary equipment and have an existing, loyal customer base. But when you’re first starting, you’ll need to check for available company names beforehand. Don’t worry, we’ve got you
Helpful hints for compiling heating company name ideas
You might have a flash of inspiration and come up quickly with a preferred business name. More likely, you’ll agonise over lots of ideas.
Here are some tips for fine-tuning your thinking:
Make a long list of every name you can think of
Consider ones that at first glance may not seem very promising
Reduce the long list to a shortlist of names
Test your shortlist by writing out the names and imagining how they’ll look
Mock up images with the name on a side of a van or stationery
Combine words and phrases – see what catches your attention
Think about special names – personal to you or your area
Share your ideas with others. Getting feedback – good and bad – is a great well to narrow it down to a few favourites.
Personalised business names
Using a name – first, surname or both – is popular. Or how about your initials?
Plenty of family-owned trade businesses take this approach. Here are some personalised name styles:
[Full name] Central Heating Solutions
[Surname] Heating Services
[Initials] Central Heating
Heating Services by [Surname & Co]
Having your name lets people know who is delivering the service. It shows you are reliable as you’re prepared to put your name to your work.
Family businesses often include the year they started as part of their name and logo. This gives people a strong sense of business longevity.
Professional business names
Like family names, a professional-sounding name tells customers you’re reliable, trustworthy and professional.
Central heating company name ideas include:
The Professionals for Central Heating
Reliable Central Heating Services
Total Central Heating Solutions
Safety First Central Heating
Precision Central Heating
Quality Central Heating Systems
Elite Heating Engineers
If you are a limited company rather than a sole trader, think about including ‘Ltd’ when using your business name. It’s another way of showing people you’re professional.
Find a wave of central heating leads in your area
Get supported with more work coming your way
Location-based business names
Another popular category of trade business names are those based on where they are located. That could be your town or city. It could also be the county, area or region where you operate.
Many people prefer to use local trade businesses. They feel reassured that you’re just around the corner, so it’s handy to use you.
Here are some geographic HVAC company name ideas:
Central Heating Experts in [Region]
Central Heating Specialists for the [Area]
[Location] Central Heating Solutions
[Region]’s Best Central Heating Services
The Heating Experts for [location]
Being local also means you should be easier to reach for further jobs or maintenance work.
Creative business names
Humour and a play on words should be catchy. And that can make names more memorable. For example:
Hot Work Central Heating
Hot Stuff Heating Engineers
Heat Source for Central Heating
Warm Feeling Heating Services
Climate Adapters
Smart Heating Solutions
Heatwave Services
Heatsource Central Heating
Temperature Control Services
Thermapeutic Central Heating
Thermodynamic Heating Engineers
Radiant Central Heating Solutions
Hot Air Central Heating
But remember, the idea can also wear a bit thin over time. If you go for a creative plumbing and heating business name, make sure you’ll always love it.
Grow your central heating company with Checkatrade
You’ve got a heating and plumbing name sorted, now you could probably do with sales leads. More leads mean a greater likelihood you’ll stay profitable and grow your business.
Checkatrade members receive our help with new enquiries. There are lots of other benefits of Checkatrade membership too.
They include:
Exclusive offers and discounts with suppliers like Tradepoint and Wickes
Reduced cost of workwear and branding
Guaranteed work when booked through us (T&Cs apply)
Dedicated trades apps for job management and quoting/invoicing
What do you need to become Checkatrade approved?
Becoming a Checkatrade member comes with a whole host of benefits, but the biggest has to be gaining our seal of approval. Homeowners tend to expect a commitment to quality when it comes to the Checkatrade tick, which can help you to win more business. Here are the checks you'll need to pass to join our directory.
Key takeaways
A memorable plumbing and heating company name helps your trade business stand out from the crowd
Go for HVAC company name ideas that work well across all your marketing, from your website and stationery to the side of your van
Heating company name ideas include ones with your name in them, that sound professional, include your location or are fun and catchy
Check the name you want isn’t already being used by another business
Draw up a shortlist of heating company name ideas and test them out on family, friends and other tradespeople before you choose
Ready to take heating company to the next level?
We can help you get there
