'Need a trade? Checkatrade.' Introducing our new campaign.
Created 10/26

By: Alex Peters
Helping you find a trade is what we do. It’s also our new campaign. From 2nd November, you’ll see it and hear it everywhere: on social, on the radio, on billboards and posters, in our directory door drop, and even on your telly.
Why not check out the new Checkatrade TV ad to see how we can help?
Needing a trade starts with a moment.
A drip from the ceiling. A boiler that won’t switch on. A kitchen that isn’t big enough for the four of us. Big or small, planned or unplanned, every job begins with the same thought, ‘I need a trade.’
We’ve all felt it. The niggle you keep meaning to sort. The small job that’s been “next weekend’s job” for three months running. The full-blown, water-coming-through-the-ceiling panic that can’t wait another minute. Different sizes, same feeling: you need a trade, and you need to know where to go to find someone you can trust.
That’s the moment we’re made for, and our new campaign is built around it. Ordinary people, having days that range from mildly annoying to spectacularly bad, all hitting that exact moment of I need a trade. Some sort it with a quick call. Others start singing about it (yes, really), until a Checkatrade tradesperson turns up to sort it out.
That’s why we made this campaign. To show up in all those moments, big and small, and remind everyone the answer’s obvious. Checkatrade.

When you need reassurance, Checkatrade is here to help.
Every Checkatrade job is backed by our guarantee, up to £1,000.* T&Cs apply.
Every tradespeople pass up to 12 checks before joining us, and we keep checking after.
There are over 6 million reviews, from real people on Checkatrade, meaning you can check for a second opinion.
Need a trade? Checkatrade.

Need reassurance? All tradespeople pass up to 12 checks before joining, and we keep checking after.



