How to generate cleaning leads

Why do you need more cleaning leads?

Cleanliness is an essential part of every home. Having great interior design is pointless if it all looks a bit shabby. And with people being busier and busier, there’s always homeowner interest for cleaning services like yours.

Do you work in any of the following?

• House cleaning
• Window cleaning
• Gutter cleaning
• Carpet cleaning
• Solar panel cleaning
• Drain cleaning

Whatever your skill and trade, if you need more cleaning leads, then keep reading on. Find out how you could tap into existing interest in your services.

Obviously, marketing your cleaning business is the first step to finding more work. However, combining marketing with trusted lead generation will definitely increase the number of job opportunities coming your way.

We see searches for cleaning work every day, so have have you thought about a Checkatrade membership?

Interesting fact: In 2024, we saw over 22 million queries for skilled trade jobs on the Checkatrade website.* Can you afford to miss out in 2025 as well?

Want to know how it works?

We want to be the trusted foundation of every home. At Checkatrade, we help put homeowners in touch with cleaners like you when they want work doing. And with such a varied skill as cleaning, there are thousands of opportunities for you to tap into.

We want only the very best cleaners working with us, so our members are regularly checked and vetted to make sure they meet our high standards.

Think your cleaning business could benefit? There’s just four things to remember:

• Tell us you’re interested in signing up
• Get through our vetting checks
• Set up your unique business profile (we’ll show you – don’t worry!)
• Once you’ve passed and setup, you’re good to go – so just look out for the alerts.

When people are searching for cleaning jobs such as gutters, roofs, driveways, moss removal, carpets or windows, it makes sense for you to be found. Getting on board with Checkatrade is a simple way to do that.

An easy way to get on board with Checkatrade

Just begin by clicking on the ‘I’m interested’ button below. After that, all you need to do is simply give us a few details and we’ll start the ball rolling.

Once we know you’re interested, we’ll be in touch! After all, we’ll then know you want to enjoy a share of cleaning leads – for businesses just like yours.

Why should a cleaner like you join Checkatrade?

Whether you specialise in a particular type of cleaning work, or carry out a broad range of services, you still need a good amount of work coming your way.

Picking up the right jobs is really crucial for your success as a cleaner. Wouldn’t you rather benefit from more cleaning leads, rather than let them go to someone else?

We always see a good level of interest from homeowners looking for someone to do their cleaning jobs. For example, in 2024, we saw 893,000 searches for cleaning services on our website.*

Still not sure about becoming a Checkatrade member? We’ve got some other things you might want to consider:

Need to increase your reputation?

Our members can make use of our logo and materials. So when homeowners are looking, they can see that trust. Members can also set up an online profile, to show off reviews from customers and images of work.

Want to reach more people?

With an optimised Checkatrade profile, you’ll show up on search results when people look for cleaning services in their area. So you’ll be found a whole lot easier.

Get your marketing straight and sort your Checkatrade profile will help get you job leads for your cleaning or pressure washing business. No matter what size you are. Sound good?

Want an app to manage your jobs?

Cleaning jobs can be incredibly varied, but given the choice most people want them doing quickly. If there has been a spillage on the carpet, a gutter is overflowing or it looks like something is living in the oven, quick responses are key.

With notifications switched on, you’ll know to reply straight away through the Checkatrade Trades app. And those quick responses lead to a higher chance of winning the job.

Want to speed up your invoicing?

Very few people enjoy admin. Let’s be honest, after a busy day’s cleaning, the last thing you want is to be spending time on your paperwork. However, our handy quoting and invoicing tool can help you save you roughly 2.5 hours of admin time per week. Like job management, it’s also in the app!

Excited by offers and discounts?

Wondering about what you can get back? Claiming and accessing offers and discounts through our members app will help cover the cost of basics such as fuel, insurance, tools, and materials. You could even save money on your next work van!

Would you like a little extra something?

As a bonus sweetener, don’t forget that anyone who signs up to become a Checkatrade member will get an extra gift. Find out more about joining and see what choices we currently have.

Is Checkatrade any good for cleaners?

Obviously we think so. But listen to what one of our members had to say:

“The customers seem nice and don’t have any real problems with them. They expect a professional service and when they get it everyone is happy.”

Phill, Terrys Exterior Cleaning Services

Terrys Exterior Cleaning focus on commercial and private property cleaning jobs in the Preston area. Focussing on cleaning exteriors, they have been Checkatrade members since 2023.

Want to get more cleaning job leads coming your way?

Our fixed membership option lets you build the plan that’s perfect for you and your business needs.

* Internal search data from Checkatrade.com users between 1st January and 31st December 2024